Samstag, 22. April 2017


Interpersonal interactions and relationships can be describes as unfolding along two perpendicular dimensions: verticality (power, dominance, control; Burgoon & Hoobler, 2002; Hall, Coats, & LeBeau, 2005) and horizontality (affiliativeness, warmth, friendliness; Kiesler, 1983; Wiggings, 1979). The vertical dimension refers to how much control or influence people can exert, or believe they can exert, over others, as well as the status relations created by social class, celebrity, respect, or expertise.

The Vertical Dimension of Social Signaling 
Marianne Schmid Mast and Judith A. Hall

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