"Substack has leaned into social features lately, so it can feel a bit like Twitter/X. But there are some key differences:
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Core purpose:
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Substack = publishing platform (mainly long-form newsletters, essays, and podcasts).
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Twitter/X = microblogging platform (short, fast, viral posts).
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Format:
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Substack posts are usually long-form or at least essay-style. You can comment, “like,” or “restack” (similar to retweeting).
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Twitter is centered on short bursts (280/25,000 characters max), fast replies, threads.
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Audience relationship:
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On Substack, people subscribe (email + app). It’s about building a direct reader–writer connection.
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On Twitter, people follow, but you don’t own the connection (if the platform dies, so does your audience).
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Monetization:
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Substack has built-in paid subscriptions. Writers earn directly from readers.
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Twitter has tips, subscriptions, ad revenue share, but it’s less central.
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Community vibe:
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Substack is slower, more thoughtful, often niche communities.
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Twitter is real-time, chaotic, broader reach but noisier.
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In short:
Substack mimics Twitter’s social layer (restacks, likes, discovery), but the backbone is still publishing + email lists, not short-form chatter. Twitter is about speed and virality; Substack is about depth and loyalty."
Probably the average quality of stacks is higher than the average quality of tweets. The community is smaller. It feels more niche.
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