"how tough a guy looks to men appears to be a much stronger predictor of mating success than how attractive he is to women"
Muscularity is a huge predictor of romantic appeal.
One study of more than 7,000 men found that muscle mass was associated with more sexual partners in the last year and more sexual partners overall.
A study on males aged 18 to 59 found that muscularity is significantly positively associated with the number of total sexual partners and total partners within the past year.
Handgrip strength is correlated with self-assessed happiness, health, social confidence, overall physical attractiveness, and overall number of sexual partners.
To me, the most interesting finding in this line of work is that how tough a guy looks to men appears to be a much stronger predictor of mating success than how attractive he is to women.
Researchers recorded short videos of 157 different men. Next, another group of men watched these videos. Researchers asked them a question about each of the men in the videos: “How likely is it that this man would win a physical fight with another man?” They used a scale ranging from “extremely likely” to “extremely unlikely.”
A group of women also viewed the videos. They responded to a question about each of the men: “How sexually attractive is this man?” They used a scale ranging from “extremely unattractive” to “extremely attractive.”
Eighteen months later, the men in the videos completed a questionnaire asking about their sexual history over the 18 months. How tough a guy looked to men predicted his reported mating success better than how attractive he looked to women. The researchers concluded, “Men with higher physical dominance, but not sexual attractiveness, reported higher quantitative mating success.”

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