"A mediocre blog is rarely bad. It’s just forgettable. Typical traits:
-
No clear point of view. It repeats what everyone already says, safely and politely.
-
Generic topics, generic takes. “10 tips for productivity”-style content with nothing new inside.
-
Shallow research. Facts are copied, not understood. No original insight, synthesis, or critique.
-
Vague writing. Lots of words, little meaning. Abstract filler where concrete thinking should be.
-
Inconsistent voice. Sometimes formal, sometimes casual, but never distinctive or confident.
-
SEO-first, reader-second. Keywords stuffed in; explanation comes last.
-
No real audience in mind. It tries to speak to “everyone” and connects with no one.
-
Predictable structure. Same intro, same bullet list, same soft conclusion—every post.
-
Low intellectual risk. Avoids strong claims, avoids being wrong, avoids being interesting.
-
No evolution. The blog doesn’t grow. It just continues.
Bottom line:
A mediocre blog doesn’t offend. It also doesn’t matter."
Keine Kommentare:
Kommentar veröffentlichen